A 2017 report by Royal London and the International Longevity Centre showed that, on average, people who work with a financial adviser boost their assets by up to £43,245
— Royal London

Why DO Our CLIENTS CHOOSE US?

Our clients choose us because we offer a level of service that’s as unique as they are. From the very first conversation, we make it our priority to understand your goals, your challenges, and your vision for the future. We’re not just here to manage your money; we’re here to help you make your life’s ambitions a reality.

Our three core principles - always Independent, always Transparent and always Excellent, guide everything we do. We treat each client as an individual, offering solutions that align with both your financial needs and your personal goals. This philosophy means that our relationship with you goes beyond just providing financial advice – we’re with you every step of the way on your journey. We believe that financial planning is about more than just numbers – it’s about understanding your aspirations, your values, and what’s truly important to you.

We’re committed to providing more than just investment advice; we help you use your money to create the life you want. Our business only succeeds when we deliver exceptional service and results, and this commitment to excellence is reflected in the trust our clients place in us. We’re proud of the long-standing relationships we’ve built with our clients, many of whom have recommended us to friends, family, and other professionals. This organic growth is a testament to the personal service we provide, and the positive feedback we receive – just take a look at our recent reviews below.

Our commitment goes beyond financial planning—we’re passionate about giving back to our community. We proudly partner with the OurJay Foundation, a local charity dedicated to installing 24/7 publicly accessible defibrillators across Rugby and beyond. Through client referral schemes and events like our Annual Charity Quiz Night and CPR & Defibrillator demonstrations, we not only raise funds but also help improve life-saving skills within our community. Supporting initiatives like this we aim to make a meaningful difference for our clients and the community alike.

Ultimately, our focus is on providing you with the tools, insights, and support to confidently navigate life’s financial decisions, knowing that you have a trusted partner by your side. Our aim is simple: to help you plan, grow, and protect your wealth – for now and for the future.

Always Independent

We are committed to maintaining our independent status. This provides us with the freedom to recommend products and services from the whole-of-market without being tied to a specific set of products or providers.

Always Transparent

We are committed to remaining fully transparent throughout the advice process to ensure that you fully understand our recommendations and any charges associated with our services. We strive to provide you with all of the information necessary to ensure that you are confident and sure before implementing any of our recommendations.

Always Excellent

From the very first contact with a client, we strive to create a relationship that is responsive, attentive and personal. We understand that each of our client’s needs will differ as thus so should the advice. This is demonstrated through our adviser’s Chartered Financial Planning status.

  • The Best Financial Advice

    We used Chris at ACJ Financial and cannot recommend him enough. One of the first questions was about what we wanted to achieve, for us a life abroad having retired early was our dream . He dealt with our mortgage and organised our pensions, providing options of the best way to invest with forecasts of our future finances also allowing for the difference in taxation. Nothing was too much trouble and we always had full confidence in everything he did for us. We are now living our dream and in no uncertain terms it is only as a result of the help and advice we received from Chris at ACJ. If you are looking for financial advice we can’t recommend them highly enough.

    MR AND MRS H, WARWICKSHIRE

  • A Very Good Service and So Very Happy I Found ACJ

    After many years of worry around receiving financial advice after a series of bad outcomes and experiences I have found a safe home for my investments with Chris at ACJ. It's a journey and I feel looked after and kept in mind. Chris is professional and supportive and a pleasure to do business with. I trust him and this is vital for me. I look forward to many years of financial advice with Chris and his company.

    CHRIS L, LONDON

  • World Class Advice and Service

    We had a situation where all the advisers that we spoke to shied away from what was a challenging situation. Most knew that it would be hard work to find a solution to our remortgage situation. From our first interaction with Chris and the team we were told not to worry and they would find a solution.

    Chris - We can’t thank you and the team enough and I recommend everyone to speak to you as you are a true professional with natural people skills- something that is often lacking these days.

    MIKE M, WARWICKSHIRE

  • Excellent and Professional Service

    We would highly recommend using ACJ Financial Planning for all of your financial requirements; investment funds, mortgages, wills and insurances. Chris has been an exceptional help with all of the above for us & we wouldn’t go anywhere else. Chris is an expert in his field, knowledgeable, professional and always going the extra mile for his customers to make sure you have the best advice and rates at every opportunity.

    NIAMH J, LONDON

  • Experts in Retirement planning

    ACJ recently supported my and my wife in understanding our retirement options. Chris was very friendly, immediately put us at ease and produced a comprehensive retirement plan giving us the confidence to know that we could afford to retire on the income we expected. Highly recommend Chris to anybody who is approaching retirement. Their ongoing advice and regular updates since have been invaluable and I am sure we will be working together for a long time to come.

    MR & MRS K, WEST MIDLANDS

  • Excellent service

    Amazing service from ACJ. They helped me to understand my pensions in a simple language that I could understand. I now feel I have total control over my retirement, savings and other money matters.

    Nothing is too much bother and I feel I can talk to them about any doubts or issues I have. Thank you Chris.

    COLIN A, WARWICKSHIRE

  • Straightforward, Knowledgeable and Professional

    Chris has looked after us for a while now replacing a longstanding and reliable professional, who I had used for a very long time. Someone who I had total trust and confidence in, who decided to retire.

    Personal relationships, trust and confidence are so important in financial matters, so such a change can be daunting.

    Chris made the switch very easy, it quickly became apparent that he knows what he is doing, is professional, trustworthy and a thoroughly nice guy to boot. I couldn’t recommend him highly enough and from this sceptic that’s a big vote of confidence!

    MARTIN H, WEST MIDLANDS

  • Knowledgeable and professional. Fantastic service!

    Chris has been fantastic throughout his service Given myself and my partner were looking at our first home he has been nothing but helpful and professional the whole time. The amount of detail he provided totally put at ease and explained everything whenever we had questions. Nothing was ever too much trouble. Would highly recommend! Thank you for everything!!

    HANNAH J, WEST MIDLANDS

  • Great communicators, Concise advice, Reliable and Trustworthy

    Used for mortgage and pension planning. Very patient and happy to explore and explain situations, multiple times if necessary. Excellent communicator via telephone and email. Highly recommended.

    LESLEY M, WARWICKSHIRE

  • Amazing Service

    We used ACJ for finance guidance acquiring our first mortgage. Chris was always there for us. Amazing support and guidance throughout. Till last minute was guiding us and he was helping to find the best price.

    ATHANASIOS Z, WEST MIDLANDS

We’d Love to hear from you

A conversation costs nothing. Our initial meeting is completely free of charge, giving you the chance to learn more about how we can help you with your financial goals and what services we offer.

If you have any questions or would like to discuss how we can assist you, please don’t hesitate to get in touch. You can use the contact form below, or call our office on 01788 648108 or info@acjfinancialplanning.co.uk